Supercorp : how vanguard companies create innovation, profits, growth, and social good / Rosabeth Moss Kanter.

Discusses the concept of "vanguard companies" whose mission combines a social conscience along with the ability to deliver on customers' needs better than competitors, citing IBM's expertise in India following the 2006 tsunami and earthquake as an example.

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Bibliographic Details
Main Author: Kanter, Rosabeth Moss.
Format: Book
Language:English
Published: New York : Crown Business, [2009]
Edition:First edition.
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Call Number: HD60 .K3635 2009
Status: Available  Request this item