Good for business : the rise of the conscious corporation / Andrew Benett, Cavas Gobhai, Ann O'Reilly, Greg Welch.

"In this timely book, two top branding experts team up with a highly regarded specialist in corporate culture and a leading global search consultant to illustrate how the most dynamic and promising companies of today are charting a new path for the corporate brand of tomorrow. Good for Business...

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Bibliographic Details
Main Authors: Benett, Andrew (Author), Gobhai, Cavas (Author), O'Reilly, Ann (Author)
Format: Book
Language:English
Published: New York, NY : Palgrave Macmillan, 2009.
Edition:First edition.
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Call Number: HD60 .G662 2009
Status: Available  Request this item